Management Marketing, AAS (MGMK.AAS)

Location(s): Main Campus

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PROGRAM DESCRIPTION: The Associate in Applied Science Degree in Marketing Management is a program designed to prepare students for employment.This degree is designed for students seeking entry-level management, marketing, or sales position in retail, wholesale, or manufacturing. Emphasis is placed on customer service. This credential fulfills the College’s mission of developing skills in communication and problem solving while promoting a strong work ethic. The semester-by-semester plans described below are general guidelines. Students should work closely with their academic advisors to develop a plan that best meets their own individual needs and goals.

PROGRAM OUTCOMES AND CURRICULUM MAP

Minimum Credit Hours Required for Graduation= 60

Semester 1 (16 Hours)

Communications Requirement 3 Hour(s) *
Mathematics and Statistics Requirement 3 Hour(s) *
Social and Behavioral Sciences Requirement 3 Hour(s) *
Student Success Requirement 1 Hour(s) *

BSAD 101 - Introduction to Business T> 3 Hour(s) **
BSAD 122 - Management T> 3 Hour(s) **

Semester 2 (14-15 Hours)

English Requirement 3 Hour(s) *

CSCI 110 - Introduction to Computer Concepts and Applications T> 3 Hour(s) **
Social Responsibility and Diversity Requirement 2-3 Hour(s) *
BSAD 123 - Marketing T> 3 Hour(s) **
BSAD 124 - Salesmanship 3 Hour(s) **

Semester 3 (15 Hours)

BSAD 128 - Entrepreneurship 3 Hour(s) **
BSAD 220 - Business Ethics 3 Hour(s) **
Program Elective Course (select from list below) 3 Hour(s) ***
Program Elective Course (select from list below) 3 Hour(s) ***
Program Elective Course (select from list below) 3 Hour(s) ***

Semester 4 (15 Hours)

Program Elective Course (select from list below) 3 Hour(s) ***
Program Elective Course (select from list below) 3 Hour(s) ***
Program Elective Course (select from list below) 3 Hour(s) ***
Program Elective Course (select from list below) 3 Hour(s) ***
Open Elective 3 Hour(s)

Program Elective Courses ***

ACCT 102 - Accounting I T> 3 Hour(s)
ACCT 103 - Accounting II T> 3 Hour(s)
ACCT 104 - Computer Apps in Accounting 2 Hour(s)
ACCT 202 - Managerial Accounting T> 3 Hour(s)
ACCT 210 - Payroll and Business Taxes 3 Hour(s)
BSAD 102 - Business Communications 3 Hour(s)
BSAD 104 - Business Law I T> 3 Hour(s)
BSAD 105 - Business Law II 3 Hour(s)
BSAD 120 - Advertising 3 Hour(s)
BSAD 126 - Business Internship 3 Hour(s)
BSAD 130 - Personal Finance T> 3 Hour(s)
BSAD 135 - eCommerce 3 Hour(s)
BSAD 140 - International Business 3 Hour(s)
BSAD 221 - Human Resource Management 3 Hour(s)
COMM 120 - Introduction to Mass Communication T> 3 Hour(s)
COMM 123 - Introduction to Multimedia 3 Hour(s)
COMM 140 - Introduction to Broadcasting 3 Hour(s)
COMM 150 - Sports Media 3 Hour(s)
COMM 201 - Intercultural Communication 3 Hour(s)
COMM 202 - Introduction to Public Relations 3 Hour(s)
COMM 203 - Communication and the Information Society 3 Hour(s)
CSCI 101 - Introduction to Management Info Systems 3 Hour(s)
CSCI 1111 - Microcomputer Apps Advanced Excel 1 Hour(s)
ECON 102 - Financial Literacy for Life 3 Hour(s)
ECON 111 - Principles of Economics: Macro T> 3 Hour(s)
ECON 112 - Principles of Economics: Micro T> 3 Hour(s)
LANG 1322 - Elementary Spanish I T> 5 Hour(s)
LANG 1331 - Elementary Spanish II T> 5 Hour(s)
MATH 110 - Fundamentals of Statistics T> 3 Hour(s)
MATH 121 - Fundamentals of Calculus T> 3 Hour(s)
PSYC 101 - General Psychology T> 3 Hour(s)
PSYC 102 - Human Relations 3 Hour(s)
PSYC 106 - Organizational Leadership T> 3 Hour(s)

Notes

* CORE CURRICULUM REQUIREMENT

English, Communications, Mathematics & Statistics, Natural & Physical Sciences, Social & Behavioral Sciences, Arts & Humanities, Student Success, Social Responsibility & Diversity

** REQUIRED PROGRAM COURSE

*** PROGRAM ELECTIVE COURSE

Other courses are subject for approval with submission of Graduation Substitution form.

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